Do it yourself: alt text, transcripts, and headings
The three fixes Findrix leaves to you, because only you can do them well: writing alt text for your images, adding a transcript for your videos, and fixing your page's heading structure. Step-by-step on your platform.
Findrix writes most fixes for you and hands them over ready to apply — copy, paste, done. These three are different. It cannot see inside your images, watch your videos, or safely move your content around, so it hands them to you with clear steps. Pick your platform once below and it applies to every section on this page.
Write alt text for your images
Alt text is a short written description of an image. People who use a screen reader hear it read aloud, and AI assistants and search engines read it to understand what the picture shows. Findrix cannot see inside your images, so it cannot write this for you. You write one short line per image.
A good line names the subject and the setting. Write "Blue running shoe on a white studio background", not "shoe" and not "IMG_1024.jpg". Say what the picture actually shows, in plain words, and keep it under about 125 characters. Do not start with "image of"; the software already knows it is an image.
If an image is purely decorative, like a divider line or a background flourish, leave the alt text empty. That tells a screen reader to skip it. Only describe images that carry meaning.
AI assistants cannot look at a photo. They read the alt text instead. An image with no alt text is invisible to them, and a screen reader reads out the file name, which helps nobody. One clear line turns each picture into words that machines and assistive tools can use.
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To set the description everywhere an image is used, open Media then Library in the dashboard and click the image.
MediaLibrary - 2
In the details panel on the right, type your line into the 'Alternative Text' box. WordPress saves it on its own.
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To fix one image already placed in a page, open that page, click the image, and type into the 'Alternative text' box in the Settings sidebar on the right.
Check it worked. Re-open the image in the Media Library and your line is still in the 'Alternative Text' box, then re-run the Findrix audit so the image-alt check turns green.
Heads up. The Media Library alt text becomes the default only for images you place after you set it. Images already in older posts keep their own copy, so fix those in the page itself.
Add a transcript for your videos
A transcript is the full spoken text of a video, written out on the page. AI assistants cannot watch a video, but they can read a transcript, so the transcript is what lets them quote your video and credit you. Findrix cannot make it for you, because the words live inside your video.
First get the text. You have three easy options. If the video is on YouTube, open it in YouTube Studio, open 'Subtitles', open the auto-generated track, and download it as a .srt or .txt file. Or paste the video into a tool like Descript, which writes the transcript for you. Or run the video's audio through a free speech-to-text tool such as OpenAI Whisper. Read the result once and fix any obvious mistakes, especially your brand name and any product names.
Then lay it out as plain readable text on the page, right under the video. Put a timestamp like [00:45] at the start of each new topic so readers can jump around, and add a short heading every few minutes. A collapsed 'Read the transcript' section is fine as long as the text is real text on the page, not an image or a separate download.
The video player is a black box to an AI assistant. The transcript is not. Publishing the words as visible text on the page turns a video nobody can quote into content an assistant can read, quote, and attribute to you.
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Open the post or page that holds the video and click just below the video block.
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Click the '+' to add a block. Add a 'Heading' block reading 'Transcript', then a 'Paragraph' block and paste the text. For a collapsible version, add a 'Details' block instead.
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Update the page.
Check it worked. Open the live page and read the transcript text under the video, then re-run the Findrix audit so the video check turns green.
Heads up. Paste as plain text, not as a screenshot or a PDF link. Only real on-page text counts.
Fix your page's heading structure
Headings are the titles and subtitles on your page (H1, H2, H3, and so on). AI assistants rebuild the outline of your page from the headings alone, so a clean order helps them find and quote the right section. A clean order means one H1 at the top, then H2 for each main section, then H3 for points inside a section. You never skip a level, for example jumping from H1 straight to H3.
Findrix does not auto-rewrite your headings, and you should be careful with any tool that offers to. On most platforms the headings come from your theme template, so an automatic change can move real content around or break your layout. Fixing headings is an editorial call. It is quick to do by hand and safer that way.
To check your page, read only the headings from top to bottom and ignore everything else. They should read like a table of contents. Look for two problems: more than one H1 (or none at all), and a jump that skips a level. Fix those two first.
An AI assistant maps your page from its headings before it decides what to quote. A muddled outline makes it skip the section you care about. One H1 and a clean descent make your best answer easy to find and lift.
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Open the page and click the list/outline icon at the top left to see the whole heading outline at a glance.
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Click a heading block, then use the level control in its toolbar (or the block settings) to set it to H1, H2, or H3. Give the page exactly one H1 and step down one level at a time.
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Update the page.
Check it worked. Re-open the outline view and confirm one H1 with no skipped levels, then re-run the Findrix audit so the heading check turns green.
Heads up. Your theme may already output the post title as the H1. If so, the headings you write inside the content should start at H2. Check the outline view before you add another H1.