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Ask new customers if AI sent them

This adds one short, anonymous question to your signup, checkout, or contact confirmation step. The question is "Did AI play a part in your research? (e.g. ChatGPT, Perplexity, Gemini)", and it is answered Yes or No. It is a self-reported survey: the visitor tells you whether an AI assistant played a part in finding you. Nothing about how the page looks changes; you are adding a single field to a form you already have.

Why this matters for your site

People who first hear about you inside an AI answer usually arrive later by typing your name or clicking a saved link, so they land as direct traffic and your UTM tags and analytics never attribute them to AI. A one-line self-reported survey is the only attribution that survives that funnel. Where the numbers go in Findrix: your survey recommendation card carries a ready-made snippet: a tiny, dependency-free version of this exact question. Paste that snippet (instead of, or alongside, a hand-built form field) and every answer posts to your site's Findrix collector automatically; Findrix then charts your "found via AI %" trend in your monthly report. To avoid reading noise, that percentage stays hidden and reads "still gathering data" until about 20 answers have accrued. Findrix has no manual number-entry screen. The snippet is how answers reach it, so if you only add the question inside your own form tool without the snippet, Findrix cannot see those responses and you would track them yourself.

Do it on your platform

Pick your website platform below for the exact place to make this change, and how to confirm it worked.

plugin
  1. 1

    WordPress has no built-in form, so install and activate a form plugin under Plugins → Add New Plugin. WPForms, Contact Form 7, Gravity Forms, or Fluent Forms all work.

    PluginsAdd New Plugin
  2. 2

    Open the form you show at signup, contact, or checkout confirmation in the plugin's builder, add a single-choice (radio) field, and set its label to the question "Did AI play a part in your research? (e.g. ChatGPT, Perplexity, Gemini)" with two options, Yes and No.

  3. 3

    To let Findrix count the answers for you, add the snippet from your Findrix survey card to the page people see after they submit. Edit that thank-you page under Pages → All Pages, add a Custom HTML block, and paste the snippet.

    PagesAll Pages
  4. 4

    On WooCommerce the confirmation is the Order received (thank-you) page, which is a template rather than an editable page. Add the snippet there with a small PHP snippet on the woocommerce_thankyou hook (via a Code Snippets plugin or your child theme's functions.php), or place the survey on a normal thank-you page you redirect new customers to.

Check it worked. Submit a real test signup or order and confirm the question appears with working Yes/No options. If you pasted the snippet, answer it once, then open your Findrix survey card or monthly report and check the response was recorded.

Heads up. Two active form plugins can clash, so keep one. The snippet posts anonymously: no personal data, and the visitor's IP is hashed before Findrix stores it. Your "found via AI %" only appears after about 20 answers; below that Findrix honestly shows it is still gathering data.

Ask new customers if AI sent them · Findrix Docs · Findrix