Content & copy
22 fixesHow the page's words and structure become citable answers.
- Semantic HTML + heading hierarchy
- Longform structured skeleton
- Atomic facts in the hero (H1 + lede)
- Brand as the subject of the claim
- Expert quotation (inline)
- Statistic with source
- Fluency / readability rewrite
- Inline source citation
- Authoritative tone
- Easy-to-understand rewrite
- Domain terms + subject depth
- Unique wording / de-boilerplate
- Remove keyword stuffing
- Native localization
- Visible 'Last updated' date
- Answer capsule (TL;DR / direct-answer block)
- HTML comparison / spec table
- Video embed + transcript + VideoObject
- Real review language in extractable HTML
- On-site reviews language + Review/AggregateRating
- 'Summarize with AI' deep-link button
- Crawlable nav + internal-link coverage