Knowledge base

VideoObject JSON-LD

Low impactStructured data

A small structured-data block that labels a video on the page (title, description, thumbnail, upload date) for machines.

Why AI engines read this

It's a minor supporting signal (no SERP weight); the real win is a visible text transcript on the page that AI can actually quote.

How to tell it applies to you

A video embed (YouTube / Vimeo / Wistia / Loom) is present with no VideoObject JSON-LD node.

Apply it on your platform

The exact place to make this change depends on your platform. Open the guide for the step-by-step on WordPress, Shopify, Wix, and more.

Open the platform guide

Step-by-step for your CMS, with how to confirm it worked.

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