Knowledge base

How to get a wrong fact about you corrected on another site

When a page AI engines cite states something wrong about your business, the wrong value keeps coming back in answers until that page changes. Findrix drafts the correction letter. Here is how to send it so the publisher can fix the page with as little effort as possible.

Why a wrong fact on someone else's page matters

AI answer engines quote third-party pages about your brand: reviews, comparisons, news and blog coverage. If one of those pages states a wrong price, plan, date or claim, engines repeat it, and they keep repeating it until the page itself is corrected. Fixing your own site does not overwrite what another site says.

Findrix's fact checker reads the pages engines cite, compares what they say about you with the facts you confirmed, and opens a card for each site that states something wrong. The card names every wrong value next to the right one, with a link to your source.

Check who owns the page first

The card already tells you which kind of site it is, and the advice differs:

  • A publisher, blog or independent site: send the drafted letter. Most of them fix a clean, sourced correction.
  • A site that looks like another product or vendor: make sure it is not a competitor before you write. If it is one, treat it as below.
  • A competitor: there is no letter on purpose. Assume the claim is outdated rather than malicious; if it is a deliberate falsehood, decide the response with your team. Findrix never escalates on its own.

Find the right person to write to

Findrix does not send anything for you, so you need an address. The fact-checker page in Findrix lists the emails, contact pages and LinkedIn profiles it found for that site, when it found any.

Otherwise, in rough order of how often it works: the author named on the article, a corrections or editorial contact, the site's contact page, the about page or footer, and the editor on LinkedIn.

Send the letter from your own address

Copy the draft from the card and send it from your company email, not a personal one. A request from the brand's own domain is easier for an editor to trust. Use Edit on the card first if you want to change the wording; the copy you send is the one you see.

Keep what makes the draft work: one line per wrong fact, the exact page, the correct value and a link to where you state it. The easier the fix is for them, the more likely it happens. Stay polite and factual; a threatening letter tends to get ignored.

Mark it done, then let Findrix watch the page

Mark the card done once the letter is sent, so it leaves your list of things to do. Publishers can take a while to update a page. If there is no answer after a couple of weeks, one short, polite follow-up is fine; repeated messages rarely help.

Findrix keeps fact-checking the pages engines cite, so the fact-checker shows whether that page still states the wrong value.