Findrix

AI search · ChatGPT

How to show up in ChatGPT results
and why you're not there yet

ChatGPT doesn't rank pages — it recommends brands it already knows. Whether yours gets named depends on signals that shape how ChatGPT understands your category. Findrix audits those signals and queues the fixes for your approval.

Run a free audit No credit card. No code. Works on Shopify & WordPress.

You've already noticed something is off

Symptom 01

ChatGPT recommends competitors, not you

You asked ChatGPT which tool to use in your category. It recommended three competitors and described them in detail. Your brand wasn't in the answer.

Symptom 02

Your brand description is wrong

You typed your brand name into ChatGPT. The description it returned was incomplete, outdated, or so generic it could describe any competitor in your category.

Symptom 03

Google rank ≠ ChatGPT answer

You rank well on Google — ChatGPT uses different signals, and most page-one brands are invisible in its answers.

ChatGPT generates around 68% of all AI answers. Most brands have never checked if they appear in those answers

ChatGPT is now where millions of buying decisions begin. It's the first place people go when they don't know which brand, tool, or service to choose. Around 68% of all AI-generated answers come from ChatGPT, and it drives 78% of all referral traffic from AI surfaces, according to Findrix research. Every month they appear there, it gets harder for a new brand to break in.

early 202368% of AI answers
68%of all AI answers come from ChatGPT
78%of all AI-referral traffic

Why ChatGPT isn't recommending your brand: three things blocking you

If ChatGPT isn't recommending you, it's one of these three, and all of them have a direct fix.

Gap 1 · Identity

ChatGPT can't identify what your brand does

61% of brands give ChatGPT a clear signal about what they do, according to Findrix research. ChatGPT scans your site and tries to answer: is this a product? A service? Who is it for? If it can't form a clear answer, it moves on to whoever made it easy. The other 39% get ignored — or worse, misrepresented.

Gap 2 · Access

The ChatGPT crawler can't access your site

62% of sites accidentally block the ChatGPT crawler through default hosting or security settings they've never touched, according to Findrix research. The bot tries to visit, gets turned away, and leaves. Your content exists. ChatGPT just can't see it.

Gap 3 · Trust

ChatGPT can't verify your brand is credible

4x more weight from third-party mentions than from your own homepage, according to Findrix research. Reddit discussions, G2 reviews, independent write-ups — these are the signals ChatGPT treats as trust. If you're absent from those platforms, ChatGPT has no reason to put you in an answer.

Findrix finds the blocking gap and shows which page, signal or source to fix first.

Three questions worth checking right now

If you're not sure about any of these, that's exactly what the audit checks first.

Check them right now
Your AI visibility index0%

Tick each one that's already true for your brand.

ChatGPT search visibility: from broken to fixed in three steps

Findrix runs the audit, shows you what's blocking you, and deploys the fixes. You approve each one before anything goes live.

  1. Scan

    Scans the 31 signals ChatGPT weighs

    Findrix audits your site for the exact 31 signals ChatGPT uses to decide who to recommend. The scan runs in minutes. No setup needed.

  2. Diagnose

    A ranked list, what's blocking you

    You get a ranked list of what's blocking you: each issue named, each fix described in one sentence, ordered by how much it affects your ChatGPT visibility.

  3. Deploy

    The fix goes live through the plugin

    For fixes that need to go live on your site, Findrix works as a plugin. It installs on WordPress or as a Shopify app. No admin credentials, no developer handoff. Everything deployed goes through the plugin, everything is reversible.

Seamlessly works with your platform

Install Findrix as a Shopify app. No code, no developer. Your products start appearing in ChatGPT Shopping comparisons, 'best of' lists, and product carousels.

How Findrix works with Shopify

One-click connect. Read-only access, we only touch the pages you tell us to. No admin password, no extra plugins. B2B SaaS founders typically see ChatGPT recommending them for competitive queries within 6 weeks.

How Findrix works with WordPress

Results from real brands

B2B SaaS
“Six weeks after deploying Findrix's fixes, my brand started getting recommended in ChatGPT answers for competitive queries we'd never won before.”
B2B SaaS founder · WordPress
Shopify / DTC
“Connected Findrix and started appearing in ChatGPT Shopping results within 3 weeks, without touching a line of code.”
Indie skincare brand · Shopify · $1.2M GMV
Local service
“We started showing up in ChatGPT's local recommendations — 'best bakery near me', 'where to get sourdough in Austin' — within 5 weeks. No website rebuild, no agency.”
Independent bakery · Austin, TX

About the timeline (because no one else tells you this)

Most brands see first signals in 4 to 8 weeks. Full impact takes 8 to 12 weeks, that's how long ChatGPT's crawl and update cycles run. We tell you this upfront because no one else does. Promises of instant results in this space are marketing fiction.

ChatGPT is recommending brands in your category right now. Run a free audit.

Find out where you stand and what it takes to fix it.

Run a free audit

No credit card. No code. Works on Shopify & WordPress.

Managing multiple client sites? See Agency plan →

Also covered: Perplexity · Google AI Overviews · Gemini · Methodology

Questions we get before people sign up

I already use traditional SEO tools. Why do I need this too?

Traditional SEO tools help you rank in Google. Findrix helps you show up where Google doesn't reach anymore. ChatGPT is a different surface: different algorithm, different signals, different buyers. The brands showing up there right now aren't ranking better on Google — they've done something your SEO setup doesn't cover yet.

What exactly does Findrix fix?

Findrix fixes the signals ChatGPT uses to decide who to recommend. On most sites that means whether ChatGPT can read your pages correctly, whether its crawler can access your site at all, and whether your brand appears in the external sources ChatGPT trusts. But the audit finds what's specific to yours. You see each fix before it deploys.

Do I need a developer?

No. Findrix installs as a Shopify app or connects to WordPress in one click — read-only, no admin credentials. Everything that gets deployed goes through Findrix, not your development team.

Is it safe? Will Findrix change anything on my site without me knowing?

Findrix runs a read-only audit first — nothing changes until you review and approve each fix. Every change is reversible. No admin access to your CMS is ever required.

How long before I see results?

Most brands see first signals in 4 to 8 weeks. Full impact takes 8 to 12 weeks, that's how long ChatGPT's crawl and update cycles run. We tell you this upfront because no one else does.

Why not just hire someone to fix this?

A developer can implement changes, but won't know which ones ChatGPT responds to. That requires continuous monitoring of how AI systems update their signals. Findrix monitors and re-diagnoses as the landscape shifts, not just once.

ChatGPT is not the only answer engine we work with

The same brand can be missing from every AI answer. See how to get cited in each one.