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How does Gemini answer
Legal Services questions in the United States?
Explore which brands it recommends, which sources it relies on,
and how its citations vary across Legal Services markets.
- Legal Services markets
- 4
- Top-20 brands
- 80
- Questions
- 1,600
- Citations
- 4,625
01 · Engine profile
Where do the engines get
their Legal Services answers from?
Same markets, same questions — but each engine
builds its answers from its own pool of cited sites.
1,286
domains cited — the narrowest pool of the 3 engines
ChatGPT 8,490 · Google AI Mode 1,871
Source: Findrix research. 4 US Legal Services markets · 1,600 questions · 1 run per question · measured Oct 2026.
02 · Engine consensus
Do the engines agree on who
leads each Legal Services market?
The brand Gemini names first in each of the 4 Legal Services markets, next to what
ChatGPT and Google AI Mode name first.
| Legal Services market | Gemini | ChatGPT | Google AI Mode |
|---|---|---|---|
| Criminal Defense | Williams & Connolly19.3% | Williams & Connolly12.8% | Williams & Connolly21.5% |
| Family LawDifferent #1 | Cordell & Cordell23.5% | Aronson Mayefsky & Sloan11.5% | Cordell & Cordell18.0% |
| Personal Injury & Compensation Law | Morgan & Morgan66.3% | Morgan & Morgan39.5% | Morgan & Morgan48.0% |
| Residential Conveyancing ServicesDifferent #1 | Fidelity National Title67.3% | First American Title48.5% | Fidelity National Title58.3% |
03 · Market landscape
Where is Gemini most concentrated on a few brands?
Top-3 brands hold 43% of mentions in Personal Injury & Compensation Law and 32% in Residential Conveyancing Services,
but only 14% in Criminal Defense — the most open Legal Services market on Gemini.
| Legal Services market | Most named brand | Mention rate Share of the engine’s answers in the market that name the brand | Brands mentioned Distinct brands the engine named in this market | Concentration level How much of all mentions go to the three most-named brands |
|---|---|---|---|---|
| Personal Injury & Compensation Law | Morgan & Morgan | 66.3% | 165 | Highly concentrated |
| Residential Conveyancing Services | Fidelity National Title | 67.3% | 98 | Medium concentrated |
| Family Law | Cordell & Cordell | 23.5% | 198 | Medium concentrated |
| Criminal Defense | Williams & Connolly | 19.3% | 207 | Medium concentrated |
04 · Brands
Which brands does Gemini recommend across Legal Services?
See which brands make Gemini’s top 20 across Legal Services markets, and where each brand is most visible.
- 0brands in Gemini’s top 20
in 3 or 4 markets - 0brands in Gemini’s top 20
in 2 markets - 80brands in Gemini’s top 20
in only 1 market
| Brand | Markets present Legal Services markets where the brand is in Gemini’s top 20 | Criminal Defense | Family Law | Personal Injury & Compensation Law | Residential Conveyancing Services |
|---|---|---|---|---|---|
| Fidelity National Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 67.3% |
| Morgan & Morgan | 1 / 4 | Not in top 20 | Not in top 20 | 66.3% | Not in top 20 |
| First American Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 64.3% |
| Chicago Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 48.8% |
| Stewart Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 46.3% |
| Old Republic Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 34.0% |
| The Barnes Firm | 1 / 4 | Not in top 20 | Not in top 20 | 25.3% | Not in top 20 |
| Commonwealth Land Title | 1 / 4 | Not in top 20 | Not in top 20 | Not in top 20 | 24.8% |
| Cordell & Cordell | 1 / 4 | Not in top 20 | 23.5% | Not in top 20 | Not in top 20 |
| The Cochran Firm | 1 / 4 | Not in top 20 | Not in top 20 | 23.0% | Not in top 20 |
05 · Sources
Where does Gemini get its Legal Services recommendations from?
These are the websites most often cited in Gemini’s Legal Services recommendations, and how many markets they appear in.
| # | Source | Citations Times Gemini cited the site in Legal Services answers. Citations are counted per pass over the questions, so engines asked a different number of times can be compared. | Legal Services markets Markets where the site is cited |
|---|---|---|---|
| 1 | fusionlegalgroup.com | 137 | |
| 2 | valuepenguin.com | 113 | |
| 3 | stubbornattorney.com | 92 | |
| 4 | forthepeople.com | 89 | |
| 5 | jewkesfirm.com | 66 | |
| 6 | titlebarrier.com | 65 | |
| 7 | vault.com | 56 | |
| 8 | easterntitle.com | 55 | |
| 9 | securitylawbrief.com | 55 | |
| 10 | wc.com | 53 |
06 · The questions we asked
What do people ask Gemini about Legal Services?
See what kinds of Legal Services questions make up the dataset.
| By buying intent / By question type | Question type | Share of questions |
|---|---|---|
| By question type · 1,600 questions | General questions | 2% |
| By question type · 1,600 questions | Use case | 52% |
| By question type · 1,600 questions | Audience | 5% |
| By question type · 1,600 questions | Selection criteria | 30% |
| By question type · 1,600 questions | Problem to solve | 11% |
By question type · 1,600 questions
Example prompts
- “what are the best criminal defense firms in the US?”General questions
- “which criminal defense firms are best value for money for a formal Department of Justice target letter in the US?”Use case
- “how do criminal defense firms compare on defense teams led by former Assistant US Attorneys in the US?”Selection criteria
- “which criminal defense firms specialise in an internal audit discovering suspected embezzlement or securities fraud in the US?”Use case
- “which criminal defense firms are best for families trying to bail out loved ones facing serious felony charges in the US?”Audience
- “what are the top-rated criminal defense firms for offering flexible retainer installment plans for cash-strapped families in the US?”Selection criteria
- “which criminal defense firms suit first-time DUI offenders facing license suspension best in the US?”Audience
- “cannot locate inmate in county jail booking system. which criminal defense firms can help in the US?”Problem to solve
- “FBI agents question me without a lawyer present. which criminal defense firms can help in the US?”Problem to solve
- “which criminal defense firms are best value for money in the US?”General questions
- “what are the best family law firms in the US?”General questions
- “how do family law firms compare on swift turnaround on court paperwork in the US?”Selection criteria
- “which family law firms specialise in lowering monthly child support payments after a layoff in the US?”Use case
- “which family law firms are best for parents facing contested custody and parenting time disputes in the US?”Audience
- “spouse claims family business is marital property after reinvesting profits. which family law firms can help in the US?”Problem to solve
Frequently asked questions
What does this Gemini Legal Services report measure?
Which brands Gemini names when buyers in the United States ask Legal Services questions, and which websites it cites in those answers. It covers 4 Legal Services markets and 1,600 buyer questions, each asked once, and sets Gemini next to ChatGPT and Google AI Mode on the same questions.
“Mention rate” — what does it mean?
The share of Gemini’s answers to a market’s buyer questions that name the brand. Each question is asked once, and every rate carries a 95% range: when the ranges of two brands overlap, their ranks are not really different.
What does “market concentration” mean?
How much of all brand mentions in a market go to its three most-named brands. When the top three hold most of the mentions, the market is highly concentrated and hard to break into; when mentions are spread over dozens of brands, it is open.
Which Legal Services markets are included?
4 US markets measured on Gemini: Criminal Defense, Family Law, Personal Injury & Compensation Law and Residential Conveyancing Services. Each market has its own question set, its own brands and its own ranking.
Why are only 20 brands shown per market?
Radar publishes the top 20 brands of each engine in each market. A brand missing from a table here can still be named by Gemini — just below its top 20.
What counts as a citation?
A link to a website that Gemini shows as a source in its answer. We count every cited URL and group them by domain.
Why can Gemini mention a brand without citing its website?
Naming a brand and citing a source are separate. Gemini often recommends a brand while linking to a publisher, a retailer or an association that wrote about it. That is why the brand ranking and the sources table can tell different stories.
Will I get the same answers if I ask Gemini these questions myself?
Not word for word. Answers vary between runs, accounts and locations, which is why every question is asked once and the results are read as rates with a 95% range. A single answer you get yourself is one sample from the same spread.