Findrix

AI search radar

How does Perplexity answer
Legal Services questions in the United States?

Explore which brands it recommends, which sources it relies on,
and how its citations vary across Legal Services markets.

Legal Services markets
2
Top-20 brands
40
Questions
707
Citations
21,210

01 · Engine profile

Where do the engines get
their Legal Services answers from?

Same markets, same questions — but each engine
builds its answers from its own pool of cited sites.

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2,585

domains cited in Legal Services answers

ChatGPT 2,116 · Gemini 2,954 · Google AI Mode 2,193

Source: Findrix research. 2 US Legal Services markets · 707 questions · 3 runs per question per engine · measured Sep 2026.

02 · Engine consensus

Do the engines agree on who
leads each Legal Services market?

The brand Perplexity names first in each of the 2 Legal Services markets, next to what
ChatGPT, Gemini and Google AI Mode name first.

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Legal Services marketPerplexityChatGPTGeminiGoogle AI Mode
Family LawDifferent #1OurFamilyWizard1.8%OurFamilyWizard1.9%OurFamilyWizard3.7%WomensLaw.org3.3%
Personal Injury & Compensation LawMorgan & Morgan10.4%Morgan & Morgan4.6%Morgan & Morgan11.6%Morgan & Morgan8.4%

In 1 of 2 Legal Services markets Perplexity names a different leader.A ranking from one engine is not a market position.

Source: Findrix research. 2 US Legal Services markets · 707 questions · 3 runs per question per engine · measured Sep 2026.

03 · Market landscape

Where is Perplexity most concentrated on a few brands?

Top-3 brands hold 58% of mentions in Personal Injury & Compensation Law,
but only 22% in Family Law — the most open Legal Services market on Perplexity.

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Legal Services marketMost named brandMention rate Share of questions where the engine names the brandBrands mentioned Distinct brands the engine named in this marketConcentration level How much of all mentions go to the three most-named brands
Personal Injury & Compensation LawMorgan & Morgan10.4%27Highly concentrated
Family LawOurFamilyWizard1.8%23Medium concentrated

04 · Brands

Which brands does Perplexity recommend across Legal Services?

See which brands make Perplexity’s top 20 across Legal Services markets, and where each brand is most visible.

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  • 0brands in Perplexity’s top 20
    in both markets
  • 40brands in Perplexity’s top 20
    in only 1 market
BrandMarkets present Legal Services markets where the brand is in Perplexity’s top 20Family LawPersonal Injury & Compensation Law
Morgan & Morgan1 / 2Not in top 2010.4%
The Cochran Firm1 / 2Not in top 202.8%
Ben Crump Law1 / 2Not in top 202.3%
OurFamilyWizard1 / 21.8%Not in top 20
Cordell & Cordell1 / 21.4%Not in top 20
LegalZoom1 / 21.4%Not in top 20
Motley Rice1 / 2Not in top 201.4%
Beasley Allen Law Firm1 / 2Not in top 201.4%
Circle Surrogacy1 / 21.2%Not in top 20
Marble Law1 / 21.1%Not in top 20

05 · Sources

Where does Perplexity get its Legal Services recommendations from?

These are the websites most often cited in Perplexity’s Legal Services recommendations, and how many markets they appear in.

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#SourceCitations Times Perplexity cited the site in Legal Services answersLegal Services markets Markets where the site is cited
1forthepeople.com  588
2wikipedia.org  328
3findlaw.com  274
4ca.gov  243
5justia.com  237
6bestlawyers.com  225
7justice.gc.ca  197
8acf.gov  195
9nycbar.org  174
10superlawyers.com  165

06 · Question intent

What do people ask Perplexity about Legal Services?

See what kinds of Legal Services questions make up the dataset and explore a few examples.

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IntentShare of questions
Solution-aware45%
Problem-aware32%
Informational11%
Branded comparison7%
Branded sentiment5%

Example prompts

  1. “I need to schedule a consultation with a local attorney who excels at Specialized expertise in reproductive law. as of latest information”Solution-aware
  2. “DNA Diagnostics Center vs Labcorp for Direct-to-consumer accessibility and specialized home/legal paternity testing kits versus institutional clinical laboratory networks providing court-admissible chain-of-custody testing. as of latest information?”Branded comparison
  3. “What specific credentials should I look for in a lawyer specializing in Guardianship termination/modification as of latest information?”Solution-aware
  1. “My ex stopped making payments and I need guidance on Visitation/parenting time disputes immediately. as of latest information”Problem-aware
  2. “Circle Surrogacy vs Growing Generations for Comprehensive in-house legal support and fixed-fee programs versus established high-touch matching with an emphasis on LGBTQ+ family building. as of latest information?”Branded comparison
  3. “Is Gladney Center for Adoption a good choice in adoption as of latest information?”Branded sentiment

Frequently asked questions

What does this Perplexity Legal Services report measure?

Which brands Perplexity names when buyers in the United States ask Legal Services questions, and which websites it cites in those answers. It covers 2 Legal Services markets and 707 buyer questions, each asked 3 times, and sets Perplexity next to ChatGPT, Gemini and Google AI Mode on the same questions.

“Mention rate” — what does it mean?

The share of buyer questions where Perplexity names the brand. Each question is asked 3 times, and every rate carries a 95% range: when the ranges of two brands overlap, their ranks are not really different.

What does “market concentration” mean?

How much of all brand mentions in a market go to its three most-named brands. When the top three hold most of the mentions, the market is highly concentrated and hard to break into; when mentions are spread over dozens of brands, it is open.

Which Legal Services markets are included?

2 US markets measured on Perplexity: Family Law and Personal Injury & Compensation Law. Each market has its own question set, its own brands and its own ranking.

Why are only 20 brands shown per market?

Radar publishes the top 20 brands of each engine in each market. A brand missing from a table here can still be named by Perplexity — just below its top 20.

What counts as a citation?

A link to a website that Perplexity shows as a source in its answer. We count every cited URL and group them by domain.

Why can Perplexity mention a brand without citing its website?

Naming a brand and citing a source are separate. Perplexity often recommends a brand while linking to a publisher, a retailer or an association that wrote about it. That is why the brand ranking and the sources table can tell different stories.

Will I get the same answers if I ask Perplexity these questions myself?

Not word for word. Answers vary between runs, accounts and locations, which is why every question is asked 3 times and the results are read as rates with a 95% range. A single answer you get yourself is one sample from the same spread.