Findrix
Findrix AU RankingsWho ChatGPT, Gemini and Google AI Mode recommend in Australia, by category and cityOpen the rankings →

Wealth Management & Financial Advice · Australia

How visible is Profile Financial Services in AI?

2.5%of ChatGPT answers about wealth management & financial advice in
Australia name Profile Financial Services.

This is my brand

Claim Profile Financial Services, see all prompts and fixes

Market
1
Country
1
AI answers
1,200
AI engines
3

01 · Market position

Where Profile Financial Services shows up in AI

Profile Financial Services is in a published top list in 1 Radar market across 1 country.
Data covers only the markets published in Findrix Radar.

ChatGPT
Export

Export

#Market / CategoryCountryMention rate Share of the engine’s answers in the market that name the brandChatGPTRankOpen
1Wealth Management & Financial AdviceAustralia2.5%#10

Source: Findrix research. ChatGPT, 74 published markets.

01 · Market position

How Profile Financial Services compares in this market

See how Profile Financial Services ranks against other brands on ChatGPT in the selected market.

1 market available
ChatGPT
Export

Export

Market: Australia · Wealth Management & Financial Advice
#BrandMention rate barMention rate Share of the engine’s answers in this market that name the brandChatGPT
1Hewison Private Wealth12.5%
2Pivot Wealth11.5%
3RSM Australia8.5%
4Grant Thornton7.0%
5Stanford Brown4.5%
6DPM Financial Services4.3%
7Pitcher Partners3.5%
8BDO Australia3.3%
9Perpetual2.8%
10Profile Financial Services2.5%

Source: Findrix research. Australia · Wealth Management & Financial Advice, ChatGPT.
Measured Oct 2026.

02 · AI engine consensus

Does Profile Financial Services’s position
change by AI engine?

See how Profile Financial Services’s mention rate and rank vary across AI engines in the
selected market.

Export

Export

Market: Australia · Wealth Management & Financial Advice
AI engineMention rate Share of this engine’s answers in the market that name the brandMention rateRank Place among brands in this market on this engine
ChatGPT2.5%#10
GeminiNot in top 20—
Google AI ModeNot in top 20—

Source: Findrix research. 3 AI engines, each ranked on its own. Australia · Wealth Management & Financial Advice.
Measured Oct 2026.

03 · Sources

Who shapes what AI says in wealth management & financial advice?

Top sources cited in ChatGPT answers for this market — all answers, not only those naming Profile Financial Services.

ChatGPT
Export

Export

Source: Findrix research. Top 10 of 2,024 domains cited in ChatGPT answers, Australia · Wealth Management & Financial Advice. Measured Oct 2026.

Other brands · Wealth Management & Financial Advice · Australia

See all 77 brands

Frequently asked questions

What does this Profile Financial Services AI visibility report measure?

How often each AI engine names Profile Financial Services when buyers in Australia ask about wealth management & financial advice, where Profile Financial Services ranks against other brands in each Radar market it appears in, and which websites those engines cite in the market’s answers.

What does “mention rate” mean?

The share of an engine’s answers to a market’s buyer questions that name the brand. Each question is asked once to each engine. It describes how often the engine names Profile Financial Services, not Profile Financial Services’s position in the market itself.

How is Profile Financial Services’s rank calculated?

Within one market and one engine, brands are sorted by mention rate; Profile Financial Services’s place in that list is its rank. Every rate carries a 95% range, and when the ranges of two brands overlap, treat their ranks as tied rather than one ahead of the other.

Why does Profile Financial Services rank differently across AI engines?

Each engine is trained on different data, reads different live sources and weighs them its own way. Radar measures and ranks every engine on its own and never averages them, so a gap between engines shows where Profile Financial Services is visible and where it is missing.

Why does Profile Financial Services’s visibility differ across markets?

Each market has its own buyer questions and its own set of competing brands, so the same brand earns a different rate in each. This page covers only the markets Radar has published; a market where the brand is not in any engine’s published top list is not shown.

What counts as a citation?

A link to a website that an engine shows as a source with its answer. The sources on this page are counted across all of the engine’s answers in the market, not only the answers that name this brand.

Why can AI mention Profile Financial Services without citing its own website?

Engines recommend brands based on what other sites say about them. Associations, publishers, retailers and platforms are cited far more often than brand sites, so a brand can be named in an answer whose sources are all third-party pages.

How often is this data updated?

Every market is a dated measurement — the wealth management & financial advice figures on this page were collected in Oct 2026. When a market is measured again, the numbers and the date on the page change together.