Findrix

Which laptops & desktop computers brands
AI recommends in the US

Brands ranked by mention rate on ChatGPT, Gemini, Google AI Mode and Perplexity

Brands
28
Questions
362
Answers
4,344
AI engines
4

01 · Brand leader

Top 10 brands by mention rate

No single brand runs away with the category.
Several brands compete for the top places.

ChatGPT
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#BrandMention rate Share of questions where ChatGPT names the brandShare of voice The brand’s share of all brand mentions in the engine’s answers95% range The interval the true mention rate most likely falls inIn top 20 of The brand’s place inside each engine’s own top 20
11–2Lenovo57.1%18.3%51.9–62.1ChatGPT1Gemini1Google AI Mode1Perplexity1
21–3HP47.9%18.3%42.8–53.0ChatGPT2Gemini2Google AI Mode2Perplexity2
32–4ASUS41.3%15.6%36.3–46.4ChatGPT3Gemini3Google AI Mode3Perplexity4
43–5Dell35.4%12.3%30.6–40.4ChatGPT4Gemini4Google AI Mode4Perplexity3
54–7Acer25.9%8.2%21.6–30.6ChatGPT5Gemini5Google AI Mode5Perplexity5
65–7Microsoft23.2%10.2%19.2–27.8ChatGPT6Gemini7Google AI Mode7Perplexity6
75–7Apple20.0%10.0%16.2–24.4ChatGPT7Gemini6Google AI Mode6Perplexity7
88–17Razer3.7%1.4%2.2–6.2ChatGPT8Gemini8Google AI Mode8Perplexity11
98–20Dell XPS 132.8%0.8%1.5–5.0ChatGPT9Gemini9Google AI Mode9Perplexity8
108–20CyberPowerPC2.3%1.0%1.2–4.4ChatGPT10Gemini10Google AI Mode12Perplexity9

+8 more brands ranked below the top 20

Source: Findrix's research. Top laptops & desktop computers brands by ChatGPT mention rate, United States, Sep 2026.

02 · Engine consensus

Where each brand ranks
inside every engine’s top 10

There is no single AI top 10.
Only 8 of 12 brands rank in the top 10 of all 4 engines.

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BrandChatGPTGeminiGoogle AI ModePerplexityIn top 10 of
Lenovo1111ChatGPTGeminiGoogle AI ModePerplexity
HP2222ChatGPTGeminiGoogle AI ModePerplexity
ASUS3334ChatGPTGeminiGoogle AI ModePerplexity
Dell4443ChatGPTGeminiGoogle AI ModePerplexity
Acer5555ChatGPTGeminiGoogle AI ModePerplexity
Microsoft6776ChatGPTGeminiGoogle AI ModePerplexity
Apple7667ChatGPTGeminiGoogle AI ModePerplexity
Dell XPS 139998ChatGPTGeminiGoogle AI ModePerplexity

Rank inside each engine’s own top 10 · a dash means the brand is not in that engine’s top 10.

The rest depend on which engine the buyer opens — so a rank from a single engine is not a market position.

Source: Findrix's research. Where each brand ranks inside every engine's top 10, laptops & desktop computers, United States.

04b · Most cited domains

Which sites each engine cites, and
how much of its answers they carry

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DomainChatGPTGeminiGoogle AI ModePerplexity
google.com 2.2%1.9%12.5%0.6%
pcmag.com –10.4%4.9%4.3%
youtube.com 3.1%2.4%9.5%7.4%
techradar.com 7.1%3.7%0.5%3.8%
reddit.com 3.0%3.2%6.7%2.9%
lenovo.com 3.8%5.9%3.2%3.0%
tomsguide.com 5.9%1.3%<0.1%1.2%
alibaba.com 0.3%0.1%0.2%5.7%
tomshardware.com 5.0%3.2%0.7%1.4%
hp.com 3.5%4.7%4.9%4.0%
mashable.com –3.8%0.4%<0.1%
rtings.com 3.8%0.1%1.5%3.7%

Each engine relies on a different information ecosystemThe domains that shape answers vary substantially
from one AI engine to another.

Source: Findrix research. Share of each engine's citations that goes to the domain. Sample: laptops & desktop computers questions, United States, measured Sep 2026.

05 · The questions we asked

362 buyer questions, each
asked three times per engine

This isn’t a branded-prompt study.
89% of questions are problem- or solution-aware.

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Buyer questions by intent
IntentQuestions
Solution-aware286
Problem-aware36
Informational13
Branded comparison11
Branded sentiment16

By intent

Solution-aware286
Problem-aware36
Informational13
Branded comparison11
Branded sentiment16

Source: Findrix research. 362 buyer questions by intent, laptops & desktop computers, United States.

05b · By product type

Which product segments
the questions cover

The study doesn’t hinge on one product category.
Questions span 4 laptops & desktop computers segments.

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Product segments covered by the question set
Segment
Traditional Laptop
Desktop Tower
Chromebook
2-in-1 Convertible/Detachable

4 segments

  • Traditional Laptop
  • Desktop Tower
  • Chromebook
  • 2-in-1 Convertible/Detachable

Source: Findrix research. 4 product segments covered by the question set, laptops & desktop computers, United States.

Frequently asked questions

What does this Laptops & Desktop Computers AI Search report measure?

Which laptops & desktop computers brands ChatGPT, Gemini, Google AI Mode and Perplexity name when buyers in the United States ask them for advice. We asked 362 buyer questions, each three times to each engine, and counted how often every brand appears and which websites the engines cite. Measured Sep 2026.

What does “mention rate” mean?

The share of questions where an engine names the brand in its answer. A 10% mention rate means the brand came up in about one question in ten. Every rate carries a 95% range: the interval the true value most likely falls in.

How are the top Laptops & Desktop Computers brands ranked?

By mention rate, separately for each engine — pick the engine above the table. When two brands’ 95% ranges overlap, their order is not really different — tick “Only distinguishable places” to see the ranks the data can actually separate.

Why does a brand rank differently across AI engines?

Each engine retrieves from different sources and weighs them differently, so the brands it knows best differ too. Only 8 of 12 brands make the top 10 of every engine here; the rest depend on which engine the buyer opens.

What counts as a citation?

A link or source an engine shows alongside its answer. We record every cited domain, whether it appears inline or in the source list.

Why can AI mention a brand without citing its website?

Engines learn brand names from reviews, expert sites, retailers and forums, then cite those sources rather than the brand’s own pages. A brand can be named often while its own site is rarely among the sources.

What does “share of citations” mean?

Of all the citations one engine gave across our questions, the share that went to a given domain. The shares of one engine add up to 100%.

What types of Laptops & Desktop Computers questions are included?

Questions real buyers ask across 4 product segments, from problem-aware to solution-aware, informational and branded ones. 89% are problem- or solution-aware; this is not a branded-prompt study.

Will I get the same answers if I ask these questions myself?

Not word for word. AI answers vary between runs, accounts and locations, which is why we ask every question three times per engine and report a 95% range instead of a single answer.