Tax Preparation & Accounting Services · United States
How visible is Marcum in AI?
Marcum is not in ChatGPT’s published top 20
for tax preparation & accounting services in the United States.
Claim Marcum, see all prompts and fixes
- Market
- 1
- Country
- 1
- AI answers
- 1,200
- AI engines
- 3
01 · Market position
Where Marcum shows up in AI
Marcum is in a published top list in 1 Radar market across 1 country.
Data covers only the markets published in Findrix Radar.
| # | Market / Category | Country | Mention rate Share of the engine’s answers in the market that name the brandChatGPT | Rank | Open |
|---|---|---|---|---|---|
| 1 | Tax Preparation & Accounting Services | United States | Measured, not in top 20 | — |
Source: Findrix research. ChatGPT, 74 published markets.
01 · Market position
How Marcum compares in this market
See how Marcum ranks against other brands on ChatGPT in the selected market.
| # | Brand | Mention rate bar | Mention rate Share of the engine’s answers in this market that name the brandChatGPT |
|---|---|---|---|
| 1 | Deloitte | 32.3% | |
| 2 | RSM US | 30.8% | |
| 3 | PwC | 29.0% | |
| 4 | KPMG | 28.7% | |
| 5 | BDO | 28.0% | |
| 6 | EY | 23.5% | |
| 7 | BDO USA | 22.8% | |
| 8 | Baker Tilly | 21.0% | |
| 9 | Grant Thornton | 20.5% | |
| 10 | Kruze Consulting | 12.5% |
Marcum is not in ChatGPT’s published top 20 in this market.
Source: Findrix research. United States · Tax Preparation & Accounting Services, ChatGPT.
Measured Oct 2026.
02 · AI engine consensus
Does Marcum’s position
change by AI engine?
See how Marcum’s mention rate and rank vary across AI engines in the
selected market.
| AI engine | Mention rate Share of this engine’s answers in the market that name the brand | Mention rate | Rank Place among brands in this market on this engine |
|---|---|---|---|
| ChatGPT | Not in top 20 | — | |
| Gemini | 8.5% | #19 | |
| Google AI Mode | Not in top 20 | — |
Source: Findrix research. 3 AI engines, each ranked on its own. United States · Tax Preparation & Accounting Services.
Measured Oct 2026.
03 · Sources
Who shapes what AI says in tax preparation & accounting services?
Top sources cited in ChatGPT answers for this market — all answers, not only those naming Marcum.
| # | Source | Share of citations Share of all citations in the engine’s answers for this market | Share of citations |
|---|---|---|---|
| 1 | irs.gov (opens in a new tab) | 6.8% | |
| 2 | wsj.com (opens in a new tab) | 3.4% | |
| 3 | rsmus.com (opens in a new tab) | 2.0% | |
| 4 | bdo.com (opens in a new tab) | 1.7% | |
| 5 | reddit.com (opens in a new tab) | 1.5% | |
| 6 | bakertilly.com (opens in a new tab) | 1.5% | |
| 7 | deloitte.com (opens in a new tab) | 1.5% | |
| 8 | ft.com (opens in a new tab) | 1.3% | |
| 9 | pwc.com (opens in a new tab) | 1.2% | |
| 10 | intuit.com (opens in a new tab) | 1.2% |
Source: Findrix research. Top 10 of 1,817 domains cited in ChatGPT answers, United States · Tax Preparation & Accounting Services. Measured Oct 2026.
Other brands · Tax Preparation & Accounting Services · United States
See all 96 brandsFrequently asked questions
What does this Marcum AI visibility report measure?
How often each AI engine names Marcum when buyers in the United States ask about tax preparation & accounting services, where Marcum ranks against other brands in each Radar market it appears in, and which websites those engines cite in the market’s answers.
What does “mention rate” mean?
The share of an engine’s answers to a market’s buyer questions that name the brand. Each question is asked once to each engine. It describes how often the engine names Marcum, not Marcum’s position in the market itself.
How is Marcum’s rank calculated?
Within one market and one engine, brands are sorted by mention rate; Marcum’s place in that list is its rank. Every rate carries a 95% range, and when the ranges of two brands overlap, treat their ranks as tied rather than one ahead of the other.
Why does Marcum rank differently across AI engines?
Each engine is trained on different data, reads different live sources and weighs them its own way. Radar measures and ranks every engine on its own and never averages them, so a gap between engines shows where Marcum is visible and where it is missing.
Why does Marcum’s visibility differ across markets?
Each market has its own buyer questions and its own set of competing brands, so the same brand earns a different rate in each. This page covers only the markets Radar has published; a market where the brand is not in any engine’s published top list is not shown.
What counts as a citation?
A link to a website that an engine shows as a source with its answer. The sources on this page are counted across all of the engine’s answers in the market, not only the answers that name this brand.
Why can AI mention Marcum without citing its own website?
Engines recommend brands based on what other sites say about them. Associations, publishers, retailers and platforms are cited far more often than brand sites, so a brand can be named in an answer whose sources are all third-party pages.
How often is this data updated?
Every market is a dated measurement — the tax preparation & accounting services figures on this page were collected in Oct 2026. When a market is measured again, the numbers and the date on the page change together.
