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ItalianoWhich dental & orthodontic services brands
AI recommends in the US
Brands ranked by mention rate on ChatGPT, Gemini and Google AI Mode
- Brands
- 61
- Questions
- 400
- Answers
- 1,200
- AI engines
- 3
01 · Brand leader
Top 10 brands by mention rate
No single brand runs away with the category.
Several brands compete for the top places.
| # | Brand | Mention rate Share of questions where Google AI Mode names the brand | Share of voice The brand’s share of all brand mentions in the engine’s answers | 95% range The interval the true mention rate most likely falls in | In top 20 of The brand’s place inside each engine’s own top 20 |
|---|---|---|---|---|---|
| 11 | Aspen Dental | 22.0% | 33.3% | 17.9–26.1 | ChatGPT1Gemini1Google AI Mode1 |
| 22 | Heartland Dental | 11.8% | 12.2% | 8.6–14.9 | ChatGPT3Gemini2Google AI Mode2 |
| 33–11 | Affordable Dentures & Implants | 5.3% | 8.1% | 3.5–7.9 | ChatGPT2Gemini3Google AI Mode3 |
| 43–15 | Pacific Dental Services | 4.5% | 4.0% | 2.9–7.0 | ChatGPT6Gemini4Google AI Mode4 |
| 53–20 | ClearChoice Dental Implant Centers | 2.8% | 4.7% | 1.5–4.9 | ChatGPT8Gemini5Google AI Mode5 |
| 63–20 | Smile Brands | 2.8% | 2.4% | 1.5–4.9 | ChatGPT20Gemini11Google AI Mode6 |
| 73–20 | AlignerCo | 2.3% | 4.6% | 1.2–4.2 | Gemini6Google AI Mode7 |
| 83–20 | Smile Doctors | 2.3% | 3.3% | 1.2–4.2 | ChatGPT4Gemini12Google AI Mode8 |
| 93–20 | Tend | 2.3% | 5.0% | 1.2–4.2 | ChatGPT5Gemini7Google AI Mode9 |
| 103–20 | Western Dental | 2.3% | 2.6% | 1.2–4.2 | ChatGPT13Gemini13Google AI Mode10 |
| 113–20 | Advantage Dental | 1.8% | 3.0% | 0.9–3.6 | ChatGPT7Gemini9Google AI Mode11 |
| 124–20 | Great Expressions | 1.5% | 1.4% | 0.7–3.2 | ChatGPT18Gemini14Google AI Mode12 |
| 134–20 | Comfort Dental | 1.3% | 3.2% | 0.5–2.9 | Google AI Mode13 |
| 144–20 | Great Expressions Dental Centers | 1.3% | 1.0% | 0.5–2.9 | ChatGPT19Gemini18Google AI Mode14 |
| 154–20 | MB2 Dental | 1.3% | 0.7% | 0.5–2.9 | Google AI Mode15 |
| 165–20 | Western Dental & Orthodontics | 1.0% | 0.7% | 0.4–2.5 | Google AI Mode16 |
| 175–20 | Gentle Dental | 0.8% | 0.9% | 0.3–2.2 | ChatGPT12Gemini16Google AI Mode17 |
| 185–20 | Absolute Dental | 0.5% | 0.5% | 0.1–1.8 | Google AI Mode18 |
| 195–20 | Bright Now! Dental | 0.5% | 0.3% | 0.1–1.8 | ChatGPT10Gemini10Google AI Mode19 |
| 205–20 | Kool Smiles | 0.5% | 0.3% | 0.1–1.8 | Gemini19Google AI Mode20 |
02 · Engine consensus
Where each brand ranks
inside every engine’s top 10
There is no single AI top 10.
Only 6 of 14 brands rank in the top 10 of all 3 engines.
| Brand | ChatGPT | Gemini | Google AI Mode | Perplexity | In top 10 of |
|---|---|---|---|---|---|
| Aspen Dental | 1 | 1 | 1 | n/a | ChatGPTGeminiGoogle AI Mode |
| Heartland Dental | 3 | 2 | 2 | n/a | ChatGPTGeminiGoogle AI Mode |
| Affordable Dentures & Implants | 2 | 3 | 3 | n/a | ChatGPTGeminiGoogle AI Mode |
| Pacific Dental Services | 6 | 4 | 4 | n/a | ChatGPTGeminiGoogle AI Mode |
| ClearChoice Dental Implant Centers | 8 | 5 | 5 | n/a | ChatGPTGeminiGoogle AI Mode |
| Tend | 5 | 7 | 9 | n/a | ChatGPTGeminiGoogle AI Mode |
| Smile Doctors | 4 | – | 8 | n/a | ChatGPTGoogle AI Mode |
| AlignerCo | – | 6 | 7 | n/a | GeminiGoogle AI Mode |
| Advantage Dental | 7 | 9 | – | n/a | ChatGPTGemini |
| Bright Now! Dental | 10 | 10 | – | n/a | ChatGPTGemini |
| Smile Brands | – | – | 6 | n/a | Google AI Mode |
| Byte | – | 8 | – | n/a | Gemini |
| Park Dental | 9 | – | – | n/a | ChatGPT |
| Western Dental | – | – | 10 | n/a | Google AI Mode |
Rank inside each engine’s own top 10 · a dash means the brand is not in that engine’s top 10 · n/a — the engine gave too few answers here to publish a ranking.
The rest depend on which engine the buyer opens — so a rank from a single engine is not a market position.
Source: Findrix's research. Where each brand ranks inside every engine's top 10, dental & orthodontic services, United States.
03 · Most cited domains
Which sites each engine cites, and
how much of its answers they carry
| Domain | ChatGPT | Gemini | Google AI Mode | Perplexity |
|---|---|---|---|---|
| google.com | 4.4% | – | 9.8% | n/a |
| ada.org | 8.2% | 0.4% | 1.0% | n/a |
| aspendental.com | 2.5% | 4.0% | 4.7% | n/a |
| aaoinfo.org | 3.9% | 0.4% | 0.9% | n/a |
| hrsa.gov | 3.2% | – | 0.4% | n/a |
| adit.com | 1× | – | 3.0% | n/a |
| youtube.com | – | 1× | 3.0% | n/a |
| nih.gov | 2.4% | 0.7% | 1.6% | n/a |
| reddit.com | 2.4% | 0.3% | 0.8% | n/a |
| dentalartsofatlantis.com | 1× | 2.2% | 0.5% | n/a |
| forbes.com | 0.1% | 0.9% | 1.8% | n/a |
| mouthhealthy.org | 1.6% | 0.4% | 1.3% | n/a |
04 · The questions we asked
400 buyer questions, each
asked once per engine
General requests and requests with a specific use case, audience, selection criterion or problem.
| Question type | Questions |
|---|---|
| General questions | 6 |
| Use case | 209 |
| Audience | 20 |
| Selection criteria | 120 |
| Problem to solve | 45 |
By question type
Examples · General questions
“what are the best dental practices in the US?”
“which dental practices are best value for money in the US?”
Examples · Use case
“which dental practices are most recommended for a cracked molar while eating in the US?”
“which dental practices specialise in overdue dental care after years without insurance in the US?”
Examples · Audience
“which dental practices are best for adults looking for clear aligners in the US?”
“which dental practices are best for patients with severe dental anxiety in the US?”
Examples · Selection criteria
“how do dental practices compare on remote monitoring and fewer clinic visits in the US?”
“which dental practices are best on interest-free monthly payment plans in the US?”
Examples · Problem to solve
“lower denture won't stay in place adhesive not working. which dental practices can help in the US?”
“temporary dental filling fell out after two days replacement cost. which dental practices can help in the US?”
Source: Findrix research. 400 buyer questions by question type, dental & orthodontic services, United States.
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Frequently asked questions
What does this Dental & Orthodontic Services AI Search report measure?
Which dental & orthodontic services brands ChatGPT, Gemini and Google AI Mode name when buyers in the United States ask them for advice. We asked 400 buyer questions, each once to each engine, and counted how often every brand appears and which websites the engines cite. Measured Oct 2026.
What does “mention rate” mean?
The share of questions where an engine names the brand in its answer. A 10% mention rate means the brand came up in about one question in ten. Every rate carries a 95% range: the interval the true value most likely falls in.
How are the top Dental & Orthodontic Services brands ranked?
By mention rate, separately for each engine — pick the engine above the table. When two brands’ 95% ranges overlap, their order is not really different — tick “Only distinguishable places” to see the ranks the data can actually separate.
Why does a brand rank differently across AI engines?
Each engine retrieves from different sources and weighs them differently, so the brands it knows best differ too. Only 6 of 14 brands make the top 10 of every engine here; the rest depend on which engine the buyer opens.
What counts as a citation?
A link or source an engine shows alongside its answer. We record every cited domain, whether it appears inline or in the source list.
Why can AI mention a brand without citing its website?
Engines learn brand names from reviews, expert sites, retailers and forums, then cite those sources rather than the brand’s own pages. A brand can be named often while its own site is rarely among the sources.
What does “share of citations” mean?
Of all the citations one engine gave across our questions, the share that went to a given domain. The shares of one engine add up to 100%.
Will I get the same answers if I ask these questions myself?
Not word for word. AI answers vary between runs, accounts and locations, which is why we ask every question once to each engine and report a 95% range instead of a single answer.