Findrix

AI search radar

How does Gemini answer
Sports & Outdoors questions in Australia?

Explore which brands it recommends, which sources it relies on,
and how its citations vary across Sports & Outdoors markets.

Sports & Outdoors market
1
Top-20 brands
20
Questions
322
Citations
3,807

01 · Engine profile

Where do the engines get
their Sports & Outdoors answers from?

Same markets, same questions — but each engine
builds its answers from its own pool of cited sites.

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635

domains cited in Sports & Outdoors answers

ChatGPT 640 · Google AI Mode 544 · Perplexity 1,096

Source: Findrix research. 1 AU Sports & Outdoors market · 322 questions · 3 runs per question per engine · measured Sep 2026.

02 · Engine consensus

Do the engines agree on who
leads each Sports & Outdoors market?

The brand Gemini names first in the Sports & Outdoors market, next to what
ChatGPT, Google AI Mode and Perplexity name first.

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Sports & Outdoors marketGeminiChatGPTGoogle AI ModePerplexity
Sports Nutrition & SupplementsBulk Nutrients26.1%Bulk Nutrients27.8%Bulk Nutrients25.4%Bulk Nutrients15.1%

Gemini names the same leader as the other engines.The engines agree on who comes first — the gaps show up further down the ranking.

Source: Findrix research. 1 AU Sports & Outdoors market · 322 questions · 3 runs per question per engine · measured Sep 2026.

03 · Market landscape

Where is Gemini most concentrated on a few brands?

Top-3 brands hold 22% of Gemini’s brand mentions in Sports Nutrition & Supplements.

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Sports & Outdoors marketMost named brandMention rate Share of questions where the engine names the brandBrands mentioned Distinct brands the engine named in this marketConcentration level How much of all mentions go to the three most-named brands
Sports Nutrition & SupplementsBulk Nutrients26.1%29Medium concentrated

04 · Brands

Which brands does Gemini recommend across Sports & Outdoors?

See which brands make Gemini’s top 20 across Sports & Outdoors markets, and where each brand is most visible.

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  • 20brands in Gemini’s top 20
    in this market
BrandMarkets present Sports & Outdoors markets where the brand is in Gemini’s top 20Sports Nutrition & Supplements
Bulk Nutrients1 / 126.1%
ATP Science1 / 19.6%
Musashi1 / 14.8%
Xtend1 / 13.1%
Science in Sport1 / 12.9%
Ghost Lifestyle1 / 12.6%
EHPlabs1 / 12.5%
EHP Labs1 / 12.2%
Body Science1 / 12.1%
Cellucor1 / 12.1%

05 · Sources

Where does Gemini get its Sports & Outdoors recommendations from?

These are the websites most often cited in Gemini’s Sports & Outdoors recommendations, and how many markets they appear in.

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#SourceCitations Times Gemini cited the site in Sports & Outdoors answersSports & Outdoors markets Markets where the site is cited
1google.com  699
2healthline.com  91
3flaming-phoenix.co.uk  84
4nih.gov  81
5garagegymreviews.com  61
6vpa.com.au  59
7ubiehealth.com  57
8wamfit.com  54
9mdpi.com  52
10elitesupps.com.au  49

06 · Question intent

What do people ask Gemini about Sports & Outdoors?

See what kinds of Sports & Outdoors questions make up the dataset and explore a few examples.

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IntentShare of questions
Solution-aware50%
Problem-aware25%
Informational12%
Branded comparison7%
Branded sentiment5%

Example prompts

  1. “Should I choose Energy Gels & Chews or stick with regular sports drinks to support my Rapid, easily digestible intra-race carbohydrate delivery as of latest information?”Solution-aware
  2. “Where can I buy the highest rated Fish Oil/Omega-3 that offers Third-party testing/certification in 2027 as of latest information?”Solution-aware
  3. “What is the best Joint, Tendon & Mobility Formulas to take before early morning training if I have a Joint protection, tendon health, and inflammation management as of latest information?”Solution-aware
  1. “Is Musashi a good choice in recovery products as of latest information?”Branded sentiment
  2. “Show me where to purchase verified Caffeine Pills/Tablets with fast shipping to support my Sustained mental energy and focus. as of latest information”Solution-aware
  3. “Where can I buy the highest rated Caffeinated Energy Gels that offers Caffeine content options in 2027 as of latest information?”Solution-aware

Frequently asked questions

What does this Gemini Sports & Outdoors report measure?

Which brands Gemini names when buyers in Australia ask Sports & Outdoors questions, and which websites it cites in those answers. It covers 1 Sports & Outdoors market and 322 buyer questions, each asked 3 times, and sets Gemini next to ChatGPT, Google AI Mode and Perplexity on the same questions.

“Mention rate” — what does it mean?

The share of buyer questions where Gemini names the brand. Each question is asked 3 times, and every rate carries a 95% range: when the ranges of two brands overlap, their ranks are not really different.

What does “market concentration” mean?

How much of all brand mentions in a market go to its three most-named brands. When the top three hold most of the mentions, the market is highly concentrated and hard to break into; when mentions are spread over dozens of brands, it is open.

Which Sports & Outdoors markets are included?

One AU market measured on Gemini: Sports Nutrition & Supplements. Each market has its own question set, its own brands and its own ranking.

Why are only 20 brands shown per market?

Radar publishes the top 20 brands of each engine in each market. A brand missing from a table here can still be named by Gemini — just below its top 20.

What counts as a citation?

A link to a website that Gemini shows as a source in its answer. We count every cited URL and group them by domain.

Why can Gemini mention a brand without citing its website?

Naming a brand and citing a source are separate. Gemini often recommends a brand while linking to a publisher, a retailer or an association that wrote about it. That is why the brand ranking and the sources table can tell different stories.

Will I get the same answers if I ask Gemini these questions myself?

Not word for word. Answers vary between runs, accounts and locations, which is why every question is asked 3 times and the results are read as rates with a 95% range. A single answer you get yourself is one sample from the same spread.