Findrix

Haircare · United States

How visible is Verb in AI?

13.3%of ChatGPT answers about haircare in
the United States name Verb.

This is my brand

Claim Verb, see all prompts and fixes

Market
1
Country
1
AI answers
2,400
AI engines
3

01 · Market position

Where Verb shows up in AI

Verb is in a published top list in 1 Radar market across 1 country.
Data covers only the markets published in Findrix Radar.

ChatGPT
Export

Export

#Market / CategoryCountryMention rate Share of the engine’s answers in the market that name the brandChatGPTRankOpen
1HaircareUnited States13.3%#6

Source: Findrix research. ChatGPT, 74 published markets.

01 · Market position

How Verb compares in this market

See how Verb ranks against other brands on ChatGPT in the selected market.

1 market available
ChatGPT
Export

Export

Market: United States · Haircare
#BrandMention rate barMention rate Share of the engine’s answers in this market that name the brandChatGPT
1Olaplex23.6%
2Redken21.3%
3Living Proof19.8%
4Ouai15.4%
5K1814.0%
6Verb13.3%
7Color Wow12.9%
8Amika12.6%
9L'Oréal12.1%
10Kérastase11.5%

Source: Findrix research. United States · Haircare, ChatGPT.
Measured Oct 2026.

02 · AI engine consensus

Does Verb’s position
change by AI engine?

See how Verb’s mention rate and rank vary across AI engines in the
selected market.

Export

Export

Market: United States · Haircare
AI engineMention rate Share of this engine’s answers in the market that name the brandMention rateRank Place among brands in this market on this engine
ChatGPT13.3%#6
Gemini6.3%#18
Google AI Mode5.1%#19

Source: Findrix research. 3 AI engines, each ranked on its own. United States · Haircare.
Measured Oct 2026.

03 · Sources

Who shapes what AI says in haircare?

Top sources cited in ChatGPT answers for this market — all answers, not only those naming Verb.

ChatGPT
Export

Export

Source: Findrix research. Top 10 of 1,578 domains cited in ChatGPT answers, United States · Haircare. Measured Oct 2026.

Other brands · Haircare · United States

See all 102 brands

Frequently asked questions

What does this Verb AI visibility report measure?

How often each AI engine names Verb when buyers in the United States ask about haircare, where Verb ranks against other brands in each Radar market it appears in, and which websites those engines cite in the market’s answers.

What does “mention rate” mean?

The share of an engine’s answers to a market’s buyer questions that name the brand. Each question is asked once to each engine. It describes how often the engine names Verb, not Verb’s position in the market itself.

How is Verb’s rank calculated?

Within one market and one engine, brands are sorted by mention rate; Verb’s place in that list is its rank. Every rate carries a 95% range, and when the ranges of two brands overlap, treat their ranks as tied rather than one ahead of the other.

Why does Verb rank differently across AI engines?

Each engine is trained on different data, reads different live sources and weighs them its own way. Radar measures and ranks every engine on its own and never averages them, so a gap between engines shows where Verb is visible and where it is missing.

Why does Verb’s visibility differ across markets?

Each market has its own buyer questions and its own set of competing brands, so the same brand earns a different rate in each. This page covers only the markets Radar has published; a market where the brand is not in any engine’s published top list is not shown.

What counts as a citation?

A link to a website that an engine shows as a source with its answer. The sources on this page are counted across all of the engine’s answers in the market, not only the answers that name this brand.

Why can AI mention Verb without citing its own website?

Engines recommend brands based on what other sites say about them. Associations, publishers, retailers and platforms are cited far more often than brand sites, so a brand can be named in an answer whose sources are all third-party pages.

How often is this data updated?

Every market is a dated measurement — the haircare figures on this page were collected in Oct 2026. When a market is measured again, the numbers and the date on the page change together.