Which plumbing services brands
AI recommends in the US
Brands ranked by mention rate on ChatGPT, Gemini and Google AI Mode
- Brands
- 240
- Questions
- 400
- Answers
- 1,200
- AI engines
- 3
01 · Brand leader
Top 10 brands by mention rate
No single brand runs away with the category.
Several brands compete for the top places.
| # | Brand | Mention rate Share of ChatGPT’s answers in this market that name the brand | Share of voice The brand’s share of all brand mentions in the engine’s answers | 95% range The interval the true mention rate most likely falls in | In top 20 of The brand’s place inside each engine’s own top 20 |
|---|---|---|---|---|---|
| 11–2 | Roto-Rooter | 57.8% | 11.7% | 52.9–62.6 | ChatGPT1Gemini1Google AI Mode1 |
| 21–2 | Mr. Rooter Plumbing | 50.7% | 8.6% | 45.8–55.7 | ChatGPT2Gemini3Google AI Mode3 |
| 33–5 | Benjamin Franklin Plumbing | 39.5% | 6.5% | 34.7–44.3 | ChatGPT3Gemini2Google AI Mode2 |
| 43–5 | Rescue Rooter | 33.8% | 5.1% | 29.1–38.4 | ChatGPT4Gemini4Google AI Mode4 |
| 53–5 | ARS/Rescue Rooter | 32.0% | 4.8% | 27.4–36.6 | ChatGPT5Gemini5Google AI Mode5 |
| 66–17 | Moen | 5.0% | 1.3% | 3.3–7.6 | ChatGPT6Gemini8Google AI Mode6 |
| 76–20 | Repipe Specialists | 4.3% | 0.8% | 2.7–6.7 | ChatGPT7Gemini11Google AI Mode12 |
| 86–20 | Rheem | 3.8% | 1.4% | 2.3–6.1 | ChatGPT8Gemini9Google AI Mode8 |
| 96–20 | Zoom Drain | 3.5% | 0.5% | 2.1–5.8 | ChatGPT9Gemini10Google AI Mode15 |
| 106–20 | American Leak Detection | 3.0% | 1.0% | 1.7–5.2 | ChatGPT10Gemini19Google AI Mode14 |
| 116–20 | Navien | 3.0% | 0.7% | 1.7–5.2 | ChatGPT11Gemini14Google AI Mode16 |
| 126–20 | NuFlow | 2.8% | 0.8% | 1.5–4.9 | ChatGPT12Gemini12Google AI Mode17 |
| 136–20 | HydroSense Texas | 2.3% | 0.5% | 1.2–4.2 | ChatGPT13 |
| 146–20 | Rinnai | 2.3% | 0.3% | 1.2–4.2 | ChatGPT14Gemini16Google AI Mode13 |
| 156–20 | bluefrog Plumbing + Drain | 1.8% | 0.3% | 0.9–3.6 | ChatGPT15Google AI Mode7 |
| 166–20 | Gardner Plumbing Co. | 1.8% | 0.4% | 0.9–3.6 | ChatGPT16 |
| 176–20 | Uponor | 1.8% | 0.3% | 0.9–3.6 | ChatGPT17Google AI Mode19 |
| 187–20 | EcoWater Systems | 1.5% | 0.3% | 0.7–3.2 | ChatGPT18 |
| 197–20 | Elephant Energy | 1.5% | 0.7% | 0.7–3.2 | ChatGPT19 |
| 207–20 | Blackmon Plumbing | 1.3% | 0.3% | 0.5–2.9 | ChatGPT20 |
02 · Engine consensus
Where each brand ranks
inside every engine’s top 10
There is no single AI top 10.
Only 7 of 15 brands rank in the top 10 of all 3 engines.
| Brand | ChatGPT | Gemini | Google AI Mode | In top 10 of |
|---|---|---|---|---|
| Roto-Rooter | 1 | 1 | 1 | ChatGPTGeminiGoogle AI Mode |
| Benjamin Franklin Plumbing | 3 | 2 | 2 | ChatGPTGeminiGoogle AI Mode |
| Mr. Rooter Plumbing | 2 | 3 | 3 | ChatGPTGeminiGoogle AI Mode |
| Rescue Rooter | 4 | 4 | 4 | ChatGPTGeminiGoogle AI Mode |
| ARS/Rescue Rooter | 5 | 5 | 5 | ChatGPTGeminiGoogle AI Mode |
| Moen | 6 | 8 | 6 | ChatGPTGeminiGoogle AI Mode |
| Rheem | 8 | 9 | 8 | ChatGPTGeminiGoogle AI Mode |
| Zoom Drain | 9 | 10 | – | ChatGPTGemini |
| Horizon Services | – | 6 | – | Gemini |
| Repipe Specialists | 7 | – | – | ChatGPT |
| Goettl Air Conditioning & Plumbing | – | 7 | – | Gemini |
| bluefrog Plumbing + Drain | – | – | 7 | Google AI Mode |
| Rooter-Man | – | – | 9 | Google AI Mode |
| American Leak Detection | 10 | – | – | ChatGPT |
| Bradford White | – | – | 10 | Google AI Mode |
Rank inside each engine’s own top 10 · a dash means the brand is not in that engine’s top 10.
The rest depend on which engine the buyer opens — so a rank from a single engine is not a market position.
Source: Findrix's research. Where each brand ranks inside every engine's top 10, plumbing services, United States.
03 · Most cited domains
Which sites each engine cites, and
how much of its answers they carry
| Domain | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|
| modernize.com | 1.0% | 33.1% | 4.9% |
| rotorooter.com | 4.1% | 6.6% | 9.0% |
| hookagency.com | – | 8.2% | – |
| google.com | 2.9% | 0.9% | 7.4% |
| mrrooter.com | 3.8% | 0.2% | 2.2% |
| steeltoedigital.com | 0.2% | 3.3% | 3.8% |
| youtube.com | <0.1% | 1× | 3.3% |
| housecallpro.com | 0.1% | 0.2% | 3.1% |
| reddit.com | 3.1% | 0.5% | 3.1% |
| benjaminfranklinplumbing.com | 3.0% | 1.3% | 2.7% |
| facebook.com | – | – | 2.8% |
| nuflow.com | 0.2% | 2.8% | 1.2% |
04 · The questions we asked
400 buyer questions, each
asked once per engine
General requests and requests with a specific use case, audience, selection criterion or problem.
| Question type | Questions |
|---|---|
| General questions | 6 |
| Use case | 209 |
| Audience | 20 |
| Selection criteria | 120 |
| Problem to solve | 45 |
By question type
Examples · General questions
“what are the best plumbing companies in the US?”
“which plumbing companies are best value for money in the US?”
Examples · Use case
“looking for plumbing companies for low water pressure from rusted galvanized pipes in the US, any recommendations?”
“which plumbing companies have the best reputation for upgrading an out-of-warranty tank water heater to tankless in the US?”
Examples · Audience
“which plumbing companies are best for recent homebuyers fixing issues flagged during inspection in the US?”
“which plumbing companies suit landlords managing residential rental properties best in the US?”
Examples · Selection criteria
“which plumbing companies should I choose if experience working with vintage plumbing layouts matters most in the US?”
“which plumbing companies lead on after-hours and weekend availability in the US in 2026?”
Examples · Problem to solve
“plumbing invoice lacks photos proving the cause of damage. which plumbing companies can help in the US?”
“contractor demands massive additional fee mid repipe project. which plumbing companies can help in the US?”
Source: Findrix research. 400 buyer questions by question type, plumbing services, United States.
05 · Buyer personas
Who the questions are for
Select a persona to see example questions from this market.
By persona
Examples · Emergency Homeowner in Crisis
“which plumbing companies lead on after-hours and weekend availability in the US in 2026?”
Examples · Aging Home Renovator
“which plumbing companies should I choose if experience working with vintage plumbing layouts matters most in the US?”
“looking for plumbing companies for low water pressure from rusted galvanized pipes in the US, any recommendations?”
“contractor demands massive additional fee mid repipe project. which plumbing companies can help in the US?”
Examples · New Homebuyer Inheriting Problems
“which plumbing companies have the best reputation for upgrading an out-of-warranty tank water heater to tankless in the US?”
“which plumbing companies are best for recent homebuyers fixing issues flagged during inspection in the US?”
Examples · Residential Landlord
“which plumbing companies suit landlords managing residential rental properties best in the US?”
“plumbing invoice lacks photos proving the cause of damage. which plumbing companies can help in the US?”
Examples · No persona assigned
“what are the best plumbing companies in the US?”
“which plumbing companies are best value for money in the US?”
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Frequently asked questions
What does this Plumbing Services AI Search report measure?
Which plumbing services brands ChatGPT, Gemini and Google AI Mode name when buyers in the United States ask them for advice. We asked 400 buyer questions, each once to each engine, and counted how often every brand appears and which websites the engines cite. Measured Oct 2026.
What does “mention rate” mean?
The share of an engine’s answers to this market’s buyer questions that name the brand. A 10% mention rate means the brand came up in about one answer in ten. Every rate carries a 95% range: the interval the true value most likely falls in.
How are the top Plumbing Services brands ranked?
By mention rate, separately for each engine — pick the engine above the table. When two brands’ 95% ranges overlap, their order is not really different — tick “Only distinguishable places” to see the ranks the data can actually separate.
Why does a brand rank differently across AI engines?
Each engine retrieves from different sources and weighs them differently, so the brands it knows best differ too. Only 7 of 15 brands make the top 10 of every engine here; the rest depend on which engine the buyer opens.
What counts as a citation?
A link or source an engine shows alongside its answer. We record every cited domain, whether it appears inline or in the source list.
Why can AI mention a brand without citing its website?
Engines learn brand names from reviews, expert sites, retailers and forums, then cite those sources rather than the brand’s own pages. A brand can be named often while its own site is rarely among the sources.
What does “share of citations” mean?
Of all the citations one engine gave across our questions, the share that went to a given domain. The shares of one engine add up to 100%.
Will I get the same answers if I ask these questions myself?
Not word for word. AI answers vary between runs, accounts and locations, which is why we ask every question once to each engine and report a 95% range instead of a single answer.
