Which solar & battery installation brands
AI recommends in the US
Brands ranked by mention rate on ChatGPT, Gemini and Google AI Mode
- Brands
- 196
- Questions
- 400
- Answers
- 1,200
- AI engines
- 3
01 · Brand leader
Top 10 brands by mention rate
No single brand runs away with the category.
Several brands compete for the top places.
| # | Brand | Mention rate Share of ChatGPT’s answers in this market that name the brand | Share of voice The brand’s share of all brand mentions in the engine’s answers | 95% range The interval the true mention rate most likely falls in | In top 20 of The brand’s place inside each engine’s own top 20 |
|---|---|---|---|---|---|
| 11 | Sunrun | 53.8% | 12.4% | 48.8–58.7 | ChatGPT1Gemini1Google AI Mode1 |
| 22–3 | Tesla Energy | 38.0% | 9.3% | 33.2–42.8 | ChatGPT2Gemini11Google AI Mode8 |
| 32–4 | Enphase Energy | 28.7% | 9.2% | 24.3–33.2 | ChatGPT3Gemini2Google AI Mode2 |
| 43–4 | Palmetto | 26.3% | 5.7% | 21.9–30.6 | ChatGPT4Gemini3Google AI Mode3 |
| 55–10 | SolarEdge | 15.0% | 3.9% | 11.5–18.5 | ChatGPT5Gemini8Google AI Mode7 |
| 65–12 | Solar Optimum | 12.3% | 2.2% | 9.0–15.5 | ChatGPT6Gemini13 |
| 75–12 | All Energy Solar | 11.8% | 1.8% | 8.6–14.9 | ChatGPT7 |
| 85–13 | Freedom Forever | 10.5% | 2.1% | 7.5–13.5 | ChatGPT8Gemini9Google AI Mode10 |
| 95–13 | Green Power Energy | 9.8% | 1.4% | 6.8–12.7 | ChatGPT9Gemini20 |
| 105–13 | Trinity Solar | 8.8% | 1.7% | 6.4–11.9 | ChatGPT10Gemini6Google AI Mode5 |
| 116–14 | SunPower | 8.3% | 2.1% | 5.9–11.4 | ChatGPT11Gemini5Google AI Mode6 |
| 126–16 | Blue Raven Solar | 7.2% | 1.4% | 5.1–10.2 | ChatGPT12Gemini4Google AI Mode4 |
| 138–20 | Generac | 5.5% | 1.7% | 3.7–8.2 | ChatGPT13Gemini16Google AI Mode9 |
| 1411–20 | PearlX | 3.8% | 1.2% | 2.3–6.1 | ChatGPT14 |
| 1512–20 | Freedom Power | 3.0% | 0.6% | 1.7–5.2 | ChatGPT15 |
| 1612–20 | Standard Solar | 3.0% | 1.1% | 1.7–5.2 | ChatGPT16Gemini10Google AI Mode13 |
| 1713–20 | ION Solar | 2.8% | 0.6% | 1.5–4.9 | ChatGPT17Google AI Mode15 |
| 1813–20 | King Energy | 2.8% | 1.2% | 1.5–4.9 | ChatGPT18 |
| 1913–20 | Lumina Solar | 2.8% | 0.4% | 1.5–4.9 | ChatGPT19 |
| 2013–20 | Solar Energy World | 2.8% | 0.4% | 1.5–4.9 | ChatGPT20 |
02 · Engine consensus
Where each brand ranks
inside every engine’s top 10
There is no single AI top 10.
Only 6 of 15 brands rank in the top 10 of all 3 engines.
| Brand | ChatGPT | Gemini | Google AI Mode | In top 10 of |
|---|---|---|---|---|
| Sunrun | 1 | 1 | 1 | ChatGPTGeminiGoogle AI Mode |
| Enphase Energy | 3 | 2 | 2 | ChatGPTGeminiGoogle AI Mode |
| Palmetto | 4 | 3 | 3 | ChatGPTGeminiGoogle AI Mode |
| SolarEdge | 5 | 8 | 7 | ChatGPTGeminiGoogle AI Mode |
| Trinity Solar | 10 | 6 | 5 | ChatGPTGeminiGoogle AI Mode |
| Freedom Forever | 8 | 9 | 10 | ChatGPTGeminiGoogle AI Mode |
| Blue Raven Solar | – | 4 | 4 | GeminiGoogle AI Mode |
| Tesla Energy | 2 | – | 8 | ChatGPTGoogle AI Mode |
| SunPower | – | 5 | 6 | GeminiGoogle AI Mode |
| Solar Optimum | 6 | – | – | ChatGPT |
| All Energy Solar | 7 | – | – | ChatGPT |
| Momentum Solar | – | 7 | – | Gemini |
| Green Power Energy | 9 | – | – | ChatGPT |
| Generac | – | – | 9 | Google AI Mode |
| Standard Solar | – | 10 | – | Gemini |
Rank inside each engine’s own top 10 · a dash means the brand is not in that engine’s top 10.
The rest depend on which engine the buyer opens — so a rank from a single engine is not a market position.
Source: Findrix's research. Where each brand ranks inside every engine's top 10, solar & battery installation, United States.
03 · Most cited domains
Which sites each engine cites, and
how much of its answers they carry
| Domain | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|
| modernize.com | 1× | 14.6% | 1.5% |
| energysage.com | 9.7% | 3.1% | 4.6% |
| google.com | 1.6% | – | 8.4% |
| thisoldhouse.com | 0.9% | 7.8% | – |
| forbes.com | 0.1% | 2.7% | 5.4% |
| tesla.com | 4.5% | 0.3% | 1.3% |
| sunsuppv.com | 0.1% | 3.9% | 2.9% |
| solarpowerworldonline.com | 1.6% | 0.6% | 3.8% |
| solarreviews.com | 0.9% | 1.9% | 3.6% |
| nuwattenergy.com | 0.9% | 3.2% | 1.4% |
| sunrun.com | 3.2% | 0.5% | 1.0% |
| youtube.com | – | – | 3.1% |
04 · The questions we asked
400 buyer questions, each
asked once per engine
General requests and requests with a specific use case, audience, selection criterion or problem.
| Question type | Questions |
|---|---|
| General questions | 6 |
| Use case | 209 |
| Audience | 20 |
| Selection criteria | 120 |
| Problem to solve | 45 |
By question type
Examples · General questions
“what are the best solar companies in the US?”
“what are the top-rated solar companies in the US?”
Examples · Use case
“what are the best solar companies for frequent utility wildfire power shutoffs in the US?”
“what are the best solar companies for charging a first electric vehicle at home in the US?”
Examples · Audience
“which solar companies are best for suburban homeowners facing rising utility bills in the US?”
“which solar companies are best for rural homeowners seeking power independence and battery backup in the US?”
Examples · Selection criteria
“how do solar companies compare on payback period in the US?”
“how do solar companies compare on battery cycle life and safety in the US?”
Examples · Problem to solve
“I'm dealing with solar panels producing far less power than estimated quote in the US. Which solar companies should I look at?”
“I'm dealing with solar battery backup not kicking on during grid outage in the US. Which solar companies should I look at?”
Source: Findrix research. 400 buyer questions by question type, solar & battery installation, United States.
05 · Buyer personas
Who the questions are for
Select a persona to see example questions from this market.
By persona
Examples · Electric Bill Shock Suburban Homeowners
“I'm dealing with solar panels producing far less power than estimated quote in the US. Which solar companies should I look at?”
“how do solar companies compare on payback period in the US?”
“which solar companies are best for suburban homeowners facing rising utility bills in the US?”
Examples · Grid-Resilient Preppers and Rural Homeowners
“I'm dealing with solar battery backup not kicking on during grid outage in the US. Which solar companies should I look at?”
“what are the best solar companies for frequent utility wildfire power shutoffs in the US?”
“which solar companies are best for rural homeowners seeking power independence and battery backup in the US?”
Examples · No persona assigned
“what are the best solar companies in the US?”
“what are the top-rated solar companies in the US?”
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Frequently asked questions
What does this Solar & Battery Installation AI Search report measure?
Which solar & battery installation brands ChatGPT, Gemini and Google AI Mode name when buyers in the United States ask them for advice. We asked 400 buyer questions, each once to each engine, and counted how often every brand appears and which websites the engines cite. Measured Oct 2026.
What does “mention rate” mean?
The share of an engine’s answers to this market’s buyer questions that name the brand. A 10% mention rate means the brand came up in about one answer in ten. Every rate carries a 95% range: the interval the true value most likely falls in.
How are the top Solar & Battery Installation brands ranked?
By mention rate, separately for each engine — pick the engine above the table. When two brands’ 95% ranges overlap, their order is not really different — tick “Only distinguishable places” to see the ranks the data can actually separate.
Why does a brand rank differently across AI engines?
Each engine retrieves from different sources and weighs them differently, so the brands it knows best differ too. Only 6 of 15 brands make the top 10 of every engine here; the rest depend on which engine the buyer opens.
What counts as a citation?
A link or source an engine shows alongside its answer. We record every cited domain, whether it appears inline or in the source list.
Why can AI mention a brand without citing its website?
Engines learn brand names from reviews, expert sites, retailers and forums, then cite those sources rather than the brand’s own pages. A brand can be named often while its own site is rarely among the sources.
What does “share of citations” mean?
Of all the citations one engine gave across our questions, the share that went to a given domain. The shares of one engine add up to 100%.
Will I get the same answers if I ask these questions myself?
Not word for word. AI answers vary between runs, accounts and locations, which is why we ask every question once to each engine and report a 95% range instead of a single answer.
