Which electrical services brands
AI recommends in Australia
Brands ranked by mention rate on ChatGPT, Gemini and Google AI Mode
- Brands
- 556
- Questions
- 400
- Answers
- 1,200
- AI engines
- 3
01 · Brand leader
Top 10 brands by mention rate
No single brand runs away with the category.
Several brands compete for the top places.
| # | Brand | Mention rate Share of ChatGPT’s answers in this market that name the brand | Share of voice The brand’s share of all brand mentions in the engine’s answers | 95% range The interval the true mention rate most likely falls in | In top 20 of The brand’s place inside each engine’s own top 20 |
|---|---|---|---|---|---|
| 11–9 | The Local Electrician | 8.0% | 1.7% | 5.7–11.1 | ChatGPT1 |
| 21–20 | Empire Electrical | 6.3% | 1.8% | 4.3–9.1 | ChatGPT2 |
| 31–20 | Sydney Power Group | 5.0% | 1.3% | 3.3–7.6 | ChatGPT3 |
| 41–20 | Ausgrid | 4.8% | 1.1% | 3.1–7.3 | ChatGPT4Gemini1Google AI Mode1 |
| 51–20 | Response Electricians | 4.5% | 1.5% | 2.9–7.0 | ChatGPT5 |
| 61–20 | Millerwatts | 4.0% | 1.3% | 2.5–6.4 | ChatGPT6 |
| 71–20 | Taskforce | 4.0% | 0.9% | 2.5–6.4 | ChatGPT7 |
| 81–20 | JET Charge | 3.8% | 0.9% | 2.3–6.1 | ChatGPT8Google AI Mode5 |
| 91–20 | i-ELEC | 3.5% | 1.0% | 2.1–5.8 | ChatGPT9 |
| 102–20 | AB Electrical & Communications | 3.3% | 0.8% | 1.9–5.5 | ChatGPT10 |
| 112–20 | Audem Electrical | 3.3% | 0.7% | 1.9–5.5 | ChatGPT11 |
| 122–20 | DM Electrical | 3.0% | 0.7% | 1.7–5.2 | ChatGPT12 |
| 132–20 | Endeavour Energy | 3.0% | 0.5% | 1.7–5.2 | ChatGPT13Gemini2Google AI Mode3 |
| 142–20 | Smart Energy | 3.0% | 0.7% | 1.7–5.2 | ChatGPT14Gemini14 |
| 152–20 | 1KOMMA5° | 2.8% | 0.5% | 1.5–4.9 | ChatGPT15 |
| 162–20 | Aussie Electrical | 2.8% | 0.8% | 1.5–4.9 | ChatGPT16 |
| 172–20 | EVSE | 2.8% | 0.6% | 1.5–4.9 | ChatGPT17Gemini10Google AI Mode16 |
| 182–20 | High Demand Electrical | 2.8% | 0.7% | 1.5–4.9 | ChatGPT18Gemini11 |
| 192–20 | STL Electrical | 2.8% | 1.0% | 1.5–4.9 | ChatGPT19 |
| 202–20 | Terrain Electrical | 2.8% | 0.8% | 1.5–4.9 | ChatGPT20 |
02 · Engine consensus
Where each brand ranks
inside every engine’s top 10
There is no single AI top 10.
Only 1 of 24 brands rank in the top 10 of all 3 engines.
| Brand | ChatGPT | Gemini | Google AI Mode | In top 10 of |
|---|---|---|---|---|
| Ausgrid | 4 | 1 | 1 | ChatGPTGeminiGoogle AI Mode |
| Endeavour Energy | – | 2 | 3 | GeminiGoogle AI Mode |
| Energex | – | 3 | 2 | GeminiGoogle AI Mode |
| Powercor | – | 4 | 4 | GeminiGoogle AI Mode |
| JET Charge | 8 | – | 5 | ChatGPTGoogle AI Mode |
| The Local Electrician | 1 | – | – | ChatGPT |
| Empire Electrical | 2 | – | – | ChatGPT |
| Sydney Power Group | 3 | – | – | ChatGPT |
| Response Electricians | 5 | – | – | ChatGPT |
| Detector Inspector | – | 5 | – | Gemini |
| Millerwatts | 6 | – | – | ChatGPT |
| Platinum Electricians | – | 6 | – | Gemini |
| Level Electrical | – | – | 6 | Google AI Mode |
| Taskforce | 7 | – | – | ChatGPT |
| Programmed | – | 7 | – | Gemini |
| Jim's Electrical | – | – | 7 | Google AI Mode |
| Solargain | – | 8 | – | Gemini |
| Laser Electrical | – | – | 8 | Google AI Mode |
| i-ELEC | 9 | – | – | ChatGPT |
| Essential Energy | – | 9 | – | Gemini |
| Metropolitan Electrical | – | – | 9 | Google AI Mode |
| AB Electrical & Communications | 10 | – | – | ChatGPT |
| EVSE | – | 10 | – | Gemini |
| Citipower | – | – | 10 | Google AI Mode |
Rank inside each engine’s own top 10 · a dash means the brand is not in that engine’s top 10.
The rest depend on which engine the buyer opens — so a rank from a single engine is not a market position.
Source: Findrix's research. Where each brand ranks inside every engine's top 10, electrical services, Australia.
03 · Most cited domains
Which sites each engine cites, and
how much of its answers they carry
| Domain | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|
| google.com | 6.7% | – | 8.0% |
| nsw.gov.au | 6.9% | 0.5% | 2.5% |
| servicetitan.com | – | – | 6.1% |
| energysafe.vic.gov.au | 3.1% | 0.7% | 1.3% |
| moonlightelectrical.com.au | 0.1% | 3.0% | 0.7% |
| sunwiz.com.au | 0.3% | 2.7% | 0.3% |
| reddit.com | 2.5% | – | 0.8% |
| thequoteyard.com.au | 0.3% | 2.3% | 0.8% |
| canstar.com.au | 0.1% | 2.0% | 0.2% |
| byrdelectrical.com.au | 0.1% | 1.7% | 0.3% |
| energy.gov.au | 1.6% | 0.4% | 1.4% |
| levelau.com.au | 0.1% | 0.4% | 1.6% |
04 · The questions we asked
400 buyer questions, each
asked once per engine
General requests and requests with a specific use case, audience, selection criterion or problem.
| Question type | Questions |
|---|---|
| General questions | 6 |
| Use case | 209 |
| Audience | 20 |
| Selection criteria | 120 |
| Problem to solve | 45 |
By question type
Examples · General questions
“what are the best electrical contractors in Australia?”
“which electrical contractors are best value for money in Australia?”
Examples · Use case
“which electrical contractors are most recommended for rewiring a gutted kitchen for an induction cooktop in Australia?”
“which electrical contractors are most recommended for installing a dedicated electrical circuit for a heat-pump hot water system in Australia?”
Examples · Audience
“which electrical contractors are best for strata managers and owners corporations maintaining residential apartment blocks in Australia?”
“which electrical contractors are best for homeowners undertaking kitchen or bathroom renovations in Australia?”
Examples · Selection criteria
“how do electrical contractors compare on clear disclosure of callout fees before the van is dispatched in Australia?”
“how do electrical contractors compare on supplying signed certificates of electrical safety on completion in Australia?”
Examples · Problem to solve
“emergency electrician promised 1 hour arrival took four hours. which electrical contractors can help in Australia?”
“new solar inverter trips overvoltage installer will not investigate. which electrical contractors would you recommend in Australia?”
Source: Findrix research. 400 buyer questions by question type, electrical services, Australia.
05 · Buyer personas
Who the questions are for
Select a persona to see example questions from this market.
By persona
Examples · Suburban Home Renovator
“which electrical contractors are best for homeowners undertaking kitchen or bathroom renovations in Australia?”
“how do electrical contractors compare on supplying signed certificates of electrical safety on completion in Australia?”
“which electrical contractors are most recommended for rewiring a gutted kitchen for an induction cooktop in Australia?”
Examples · Eco-Conscious Suburban Family
“new solar inverter trips overvoltage installer will not investigate. which electrical contractors would you recommend in Australia?”
“which electrical contractors are most recommended for installing a dedicated electrical circuit for a heat-pump hot water system in Australia?”
Examples · Emergency Homeowner
“emergency electrician promised 1 hour arrival took four hours. which electrical contractors can help in Australia?”
“how do electrical contractors compare on clear disclosure of callout fees before the van is dispatched in Australia?”
Examples · Strata Scheme Body Corporate
“which electrical contractors are best for strata managers and owners corporations maintaining residential apartment blocks in Australia?”
Examples · No persona assigned
“what are the best electrical contractors in Australia?”
“which electrical contractors are best value for money in Australia?”
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Frequently asked questions
What does this Electrical Services AI Search report measure?
Which electrical services brands ChatGPT, Gemini and Google AI Mode name when buyers in Australia ask them for advice. We asked 400 buyer questions, each once to each engine, and counted how often every brand appears and which websites the engines cite. Measured Oct 2026.
What does “mention rate” mean?
The share of an engine’s answers to this market’s buyer questions that name the brand. A 10% mention rate means the brand came up in about one answer in ten. Every rate carries a 95% range: the interval the true value most likely falls in.
How are the top Electrical Services brands ranked?
By mention rate, separately for each engine — pick the engine above the table. When two brands’ 95% ranges overlap, their order is not really different — tick “Only distinguishable places” to see the ranks the data can actually separate.
Why does a brand rank differently across AI engines?
Each engine retrieves from different sources and weighs them differently, so the brands it knows best differ too. Only 1 of 24 brands make the top 10 of every engine here; the rest depend on which engine the buyer opens.
What counts as a citation?
A link or source an engine shows alongside its answer. We record every cited domain, whether it appears inline or in the source list.
Why can AI mention a brand without citing its website?
Engines learn brand names from reviews, expert sites, retailers and forums, then cite those sources rather than the brand’s own pages. A brand can be named often while its own site is rarely among the sources.
What does “share of citations” mean?
Of all the citations one engine gave across our questions, the share that went to a given domain. The shares of one engine add up to 100%.
Will I get the same answers if I ask these questions myself?
Not word for word. AI answers vary between runs, accounts and locations, which is why we ask every question once to each engine and report a 95% range instead of a single answer.
