Findrix

Legal Services in AI answers,
Australia

See which brands AI recommends across legal services markets, who shows up
across categories, and which sources shape those recommendations.

Markets
2
Top-20 brands
26
AI answers
8,448
AI engines
4

01 · Market landscape

How does AI visibility differ
across Legal Services markets?

See which brands lead each Legal Services market on Google AI Mode and how many brands it ranks.

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#MarketMost named brandLeader’s mention rateBrandsOpen
1Family LawLegal Aid Commissions (state-based)29.3%15
2Personal Injury & Compensation LawMaurice Blackburn Lawyers23.0%12

Leaders hold similar positions across Legal Services markets.On Google AI Mode, Legal Aid Commissions (state-based) appears in 29.3% of family law answers; the lowest-rated leader, Maurice Blackburn Lawyers, in 23.0% of personal injury & compensation law answers.

Source: Findrix research. Google AI Mode, 2 Legal Services markets. Measured Sep 2026.

02 · Competitive landscape

Which brands show up across Legal Services markets?

See which brands make Google AI Mode’s top 20 in more than one Legal Services market, and where their visibility is strongest.

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#BrandMarkets in top 20Family LawPersonal Injury & Compensation Law
1Slater and Gordon2/21.1%20.0%
2Legal Aid Commissions (state-based)1/229.3%Not in top 20
3Services Australia1/227.8%Not in top 20
4Maurice Blackburn Lawyers1/2Not in top 2023.0%
5Shine Lawyers1/2Not in top 2015.0%
6Gerard Malouf & Partners1/2Not in top 2012.8%
7Legal Aid NSW1/2Not in top 2011.1%
8Lander & Rogers1/25.5%Not in top 20
9Nicholes Family Lawyers1/25.0%Not in top 20
10Armstrong Legal1/24.9%Not in top 20

Only a handful of brands travel across Legal Services markets.1 of 26 top-20 brands on Google AI Mode ranks in more than one market; Slater and Gordon ranks in 2 of 2.

Source: Findrix research. Google AI Mode, 2 Legal Services markets. Measured Sep 2026.

03 · Sources

Who shapes Legal Services recommendations?

The domains Google AI Mode cites most often across Legal Services markets.

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fcfcoa.gov.au is Google AI Mode’s most-cited Legal Services source.It takes 8.0% of Google AI Mode citations; the top 10 domains together take 31.7% of 951 cited domains.

Source: Findrix research. Google AI Mode, 951 cited domains across 2 Legal Services markets. Measured Sep 2026.

Frequently asked questions

What does the Findrix Legal Services report measure?

Which brands ChatGPT, Gemini, Google AI Mode and Perplexity name when buyers in Australia ask for legal services recommendations, and which sites those engines cite. It covers 2 Legal Services markets, each measured on its own set of buyer questions in Sep 2026.

Which markets are included in the Legal Services dataset?

2 Australia markets: family law and personal injury & compensation law. Each has its own questions, brands and ranking.

What does “mention rate” mean?

The share of buyer questions where an engine names the brand. Each question is asked 3 times to each engine. Every rate carries a 95% range: when the ranges of two brands overlap, their ranks are not really different.

Why are rates shown for one engine at a time?

Each engine answers a different number of questions with its own sources, so its rates have their own denominator. Adding them up would compare unlike numbers — pick an engine to see its view of every market.

Why is a brand’s cell empty in a market?

The table shows each engine’s published top 20 per market. An empty cell means the brand is not in that top 20 — it may still be named, just less often than the brands above it.

Can I compare mention rates across different markets?

Only with care. Every market has its own question set and its own number of competing brands, so a lower rate in a crowded market can be a stronger position than a higher rate in a concentrated one. Compare brands within a market; across markets, compare places, not rates.

Where do the questions in this dataset come from?

From the way people actually shop each category: recommendation, comparison and problem-first questions, 333–371 per market. The set is fixed for a measurement, so every brand in a market is judged on the same questions.

How often is the data updated?

Every market is a dated measurement — the Legal Services figures on this page were collected in Sep 2026. We re-measure markets and add new ones over time; the date on the page always tells you which run you are looking at.

How can I find my brand in the Legal Services report?

Type your full brand name into the search at the top of this page — it is an exact match across every brand in our published top 20s. Not there yet? Start a free trial and we will measure your brand in your own market.